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What is your USP?
USP stands for unique selling proposition and this is what makes your business stand out from the crowd and tells your customers what is special about you and your business. You need to know and understand what your USP is in order to be successful in building and growing your brand online. The question is…
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Get Clear about your business!
As a small business owner or entrepreneur, your business may have been born out of your passion for what you do but sometimes we jump into business, ready to change the world but without a plan. We get so busy doing and working that we lose sight of where we need to be. We work…