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Solving Problems instead of Making Sales
In 2011, I published a post called “Socially Networked“. In it I said: Social Networking is not about computers, nicknames or virtual people. It is about connecting with real people with similar interests. It is about using the power of the internet to grow your business and nurture relationships! Later in 2017, I posted a post…
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Where are your steps taking you?
Where are your steps taking you? On Monday, I walked out the door with all the bags in tow and some how my ankle bone deactivated and I fell. Apart from my ego being bruised (haha!), I also managed to twist and hurt my foot and my ankle. Don’t ask me how this happened, I…
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Gaining Clarity
Before we can even look at optimising or creating your online presence, you need to have clarity on what your business actually is. If you don’t have business clarity, you can’t expect your potential customers to know what’s going on. This is such a critical step and so many people want to skip ahead and…
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Important Announcement: Facebook is Closing Today!
Okay, this is not really true but. . .did that catch your attention? Did it scare you a little? Are you doing most of your business on Social Media? My office mate, Cindy, knows that this is my tagline question. Why? Well, because I am so passionate about you succeeding and I know that if…
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Startups: How to deal with losing a Client
Losing clients is not something that any of us want to have happen or deal with. What is even more difficult is losing a client without a word from the client. Perhaps you don’t even know about it until you connect with them to take their order or make contact with them as you usually do…
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Small Business Owners: 3 Tips on how to Disrupt your Industry and find Success
As a Small Business Owner, you have a great passion for what you do and who you serve PLUS you have something else – the ability to Disrupt your industry in the most fantastic and magical ways! WHO AM I? My name is Denise Loris. I am a Cape Town Web Designer and Online Strategist…
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Tips for Messaging on your Facebook Business Page
There have been many changes made to the Facebook Pages messaging system and Facebook has shared some smart tips: What do you love/dislike about the new Facebook Pages messaging system? Have you used it to help your business? Share your experience in the comments below.
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3 things you should not give up on when Marketing your business online
Ugh, the dreaded January month – you may be thinking. You come back to work or open your business again and you have to start everything all…over…AGAIN! You have to start marketing all over again! FIND WAYS TO DELIGHT YOUR CUSTOMERS Now, you can look at this from a positive or negative point of view.…
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10 Things you should do for your Business
Yes, it’s a new year full of new possibilities – so let’s make things happen! Here are 10 things you should do for your business at the beginning of the year.
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Online Marketing for Introverts
Are you an introvert? What is an introvert and why would you market your business online differently than anyone else? What is an introvert? An introvert is not just someone who is shy. A introvert is a person who is energised by spending time alone. Often found in their homes, libraries, quiet parks that not…
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Writing down Goals – Why you should be doing it!
It is once again a new year, a brand new start with so many possibilities. Many of us make resolutions to change in one way or another (here are 10 New Year’s Resolutions you may want to implement when it comes to your business). Perhaps we want to lose weight, quit a bad habit, save…
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What is your USP?
USP stands for unique selling proposition and this is what makes your business stand out from the crowd and tells your customers what is special about you and your business. You need to know and understand what your USP is in order to be successful in building and growing your brand online. The question is…
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Get Clear about your business!
As a small business owner or entrepreneur, your business may have been born out of your passion for what you do but sometimes we jump into business, ready to change the world but without a plan. We get so busy doing and working that we lose sight of where we need to be. We work…
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10 simple ideas to improve your business brand (for entrepreneurs and small businesses)
#Task: Ask yourself the following questions (and write the answers down!): – What do you wish for people to associate with your name/business? – Is there a certain subject matter in which you want to be perceived as an expert? – Are there general qualities you want linked to your brand? The answers to these…
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5 Basic SEO Tips for Small Business
Firstly, what is SEO? SEO stands for Search Engine Optimisation. Why is it important? Because optimising your website increases the traffic your website receives from Search Engines. Here are 5 tips to get you started: If possible, include keywords in your domain. Include keywords in your blog post URLs, for example, www.yourdomain.com/basic-seo-tips-for-small-business is better than…
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Is your online presence helping your business?
Research has shown that for the most part, small businesses are not maximising the benefit of an online presence but the good news is that those that are, are seeing great results! The question then remains as to why these small businesses are not making use of this (for the most part) more affordable way…
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SEO for startups in under 10 minutes
Here is some great advice on SEO for startups by Maile Ohye from Google: Here is the link if you are struggling to view it: http://youtu.be/El3IZFGERbM
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Get your own business email address
It is the small things that make a difference when running a small business. Most people miss this step, even if they have a website. If you have a domain (yourbusiness.com), it is likely that you have at least 1 free email with your current hosting. Make sure your business communications look more professional by using an…
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New Facebook Business Pages
This week, Facebook will begin rolling out a new streamlined look for Pages on desktop that will make it easier for people to find the information they want and help Page admins find the tools they use most. Here are the key features of the update: The right-side column of your timeline will now display all your…
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3 Quick SEO Tips for getting your Business found online Locally
Get Specific. Use keywords specific to your location and your niche. It is even better if some of these keywords are found in your domain but don’t make it too long. If you search for “Web Consultant Cape Town” for example, you won’t find me until page 2 but if you search for “Web Consultant…
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Setting Business Goals
At the beginning of the new year, we often set new years resolutions and goals for ourselves as individuals but have you set goals for your business? Where do you see your business going in 2013? If we set goals for our business it makes it easier to achieve them, we know in which direction…